TSPRA Online Connections & Learning
All TSPRA Online Connections & Learning sessions are free.
To register for individual sessions, click the registration link, and register. An invoice will show $0 for all sessions.
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Maximizing School Comms: The Ultimate Collaboration Strategy Jasmine Nguyen, Communications Manager, Klein ISD Sponsor: Class Intercom
Communication departments handle so much throughout the year, from event coverage to district priorities to our favorite: graduation. Get the inside scoop on how Klein ISD combined the forces of their Superintendent Leadership Council, PR Squad, administration, and Class Intercom to leverage their internal and external communications and move the needle. |
Date: Sept. 24, 2024 Time: 11:30-12:30 |
Register Here |
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Finish Strong: TSPRA Star Awards with Janet Crock & Award Winners Daniel Escobar & Christy Flores-Jones, Socorro ISD; Tammy Dowdy & Jenna Simsen, Dickinson ISD Recognition is important–it’s what we do for others! Now is the time to submit your STAR Awards so we can recognize you! Slowing down to work on the awards can be overwhelming–no worries, TSPRA’s got you. Join this informative session to learn tips, avoid pitfalls & ask questions. This free session will help you start, polish or finish your best entries yet! |
Date: Oct. 1, 2024 Time: 11:30-12:30 |
Register Here |
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Competitive Marketing: “Everything is an Experience” Jason Wheeler, Executive Director of Communications & Public Relations, Garland ISD Sponsor: ParentSquare
In today’s fast-paced digital age, every interaction counts. Let’s transform how we connect, communicate, and create, making our schools not just educational institutions but thriving communities where every interaction is an opportunity to inspire and engage. We will dive into branding, storytelling, customer experience, marketing, creativity, and social media. This session is tailor-made for school communications and will provide fresh insights, creative ideas and actionable strategies. Whether you’re a seasoned marketer or just starting, this session is for you. |
Date: Oct. 10, 2024 Time: 11:30-12:30 |
Register Here |
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Managing the Work in Trello Kaitlin Paonessa, Assistant Director of Communications, Abilene ISD & Jim Zavala, Director of Marketing, San Antonio ISD Unlock the potential of Trello as a versatile tool for project management, collaboration, and seamless coordination and streamlined workflows. Whether you’re a one-person office or part of a dynamic team, this session will empower you to level up your project management skills and harness the full capabilities of Trello for effective task management and collaboration.
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Date: Oct. 24, 2024 Time: 11:30-12:30 |
Coming Soon |
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School District Marketing Secrets – Novice to Advanced – Boost Your School District’s Positive Perception Lisa Losasso Jackson, Executive Director, We Go Public & Owner, 11 Productions Sponsor: We Go Public
Ready to make your schools and district buzz with its positive image in the community? Join us for a jam-packed session where we’ll dive into marketing magic for everyone—from newbies to marketing mavens. What’s in store?
This fun, engaging session will validate what you’re already doing and inspire you with fresh, exciting ways to showcase the amazing things happening in your schools! |
Date: Nov. 7, 2024 Time: 11:30-12:30 |
Coming Soon |
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Canva Collaboration Michelle DoPorto, Webmaster & Stephanie Whitlock, Communication Specialist, Birdville ISD Sponsor: Peachjar
Discover how Birdville ISD leveraged the versatile Canva tool to foster efficient staff collaboration across the district for creating feature-rich, eye-catching marketing content, provided at NO cost to educators. Also, explore how Canva is being utilized to easily share district-approved logos, branded colors, and fonts with staff, further elevating the visual appeal of our district-branded (and ADA compliant) marketing materials.
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Date: Nov. 19, 2024 Time: 11:30-12:30 |
Coming Soon |
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Who Speaks for Your Brand? Erin Gregg, APR, Executive Director, Communications and Community Relations, Lubbock ISD Sponsor: Apptegy
Maintaining your school’s brand requires the strength of your team. You can’t be your school’s only spokesperson; you need brand ambassadors to get others excited about your school! We will share how Lubbock ISD is leveraging collective authorship by having campus staff act as ambassadors, helping parents to have a better understanding of what makes Lubbock unique. |
Date: Dec. 12, 2024 Time: 11:30-12:30 |
Coming Soon |
