2021 Rookie Of The Year:
Shelby Akin, Pleasant Grove ISD
Sponsored by O’Connell Robertson Architects
Shelby Akin, a graduate of Pleasant Grove High School, started in this role in 2018 and is the first and only Director of Marketing and Communications the district has ever had. She serves in the district leadership cabinet and also currently serves in many community organizations including the Junior League of Texarkana, Texarkana Community Ballet Board and Women for A&M Texarkana.
In a recommendation letter from Superintendent Chad Pirtle, it says: “This year, communication has been so important with the COVID-19 pandemic. Through all of the work conducted to prepare for a safe return to school, Mrs. Akin was always there to produce the message for our community. She compiled and communicated the district’s Return-to-School Plan for COVID and successfully disseminated the information to our stakeholders through multiple means. Many times, this year she has been invaluable with crisis communications. In addition, she is responsible for our mass communication for our entire district and she oversees and manages our extensive social media presence. She has also designed and is implementing a new website for our district.
Mrs.Akinisastar.Sheisatrendsetterinperforming thefunctionsofourjobandisinvaluable to me to create the culture of our district. I look for Mrs. Akin to be a leader at the state level andhelpotherswhoarenew to theprofession.Herpositivedemeanorandknowledgeofhow to accomplish our goals, relationships in and out of our district, and her vision for where she is going with her work are what sets her apart from the field.”